Wednesday, March 5, 2008

2πr² never looked so good

I had to think back to high school geometry to figure out how large this projection screen was. 2*3.14159* Radius squared. I think i got a B, so I may be wrong, but i came up with 13,288 square feet of video...now thats a pretty big screen. It appears even bigger when it is wrapped around you. That is how big this screen was that we used for Nakheel, arguably the World's most creative real estate developer.

The idea was to provide an environment where the company could immerse their audience in their brand and the new Blue Communities initiative. It would also serve as an environment to announce their latest development, The Universe.

This video dome was 3' larger than Google, so it was, and is, the world's largest video dome. We used 14 Christie HD video projectors and our FireFrame servers to put this piece of technology together. It was up for over a month in Dubai, and served as a theater for all of Nakheel's visitors.

We incorporated a new audio system too, this time using 8 channels of discrete audio running through a new set of Meyers….Surround never sounded so good.

Saturday, February 16, 2008

Holographic kiosks for GM at the NAIAS

Yeah, its been a while since the last post. I've been kinda busy. We just got back from Detroit, where we put together a really cool display for GM that consists of 5 interactive holopro kiosks integrated with 70 linear feet of holographic glass behind the kiosks. The result was that when people were using the kiosks, the walls behind them lit up with complimentary media, kinda like that Tom Cruise movie that everyone talks about...what's it called?

Sunday, November 18, 2007

GM...green?!?

OK, you may not think "green" when you think of the guys that make the Hummer, but that is a perception that they would like changed. The fact is, GM has one of the largest corporate responsibility "green" programs in the world. Not only are they developing vehicles that run more efficiently, use less fuel and produce fewer emissions, but they are focused on clean and renewable energy in all of their plants and corporate offices. I know, its hard to believe, and they were having a hard time communicating their message, so they turned to Obscura.



We developed a 3 siloed multi-touch display wall that allowed users to pick a feature that is interesting to them and drill down into the depths of content that GM has regarding that subject. The wall was divided up into "Plants and Facilities", "Vehicles" and "Environmental" sections.

The wall debuted at the GreenBuild show in Chicago in November, 2007, and is now on tour with GM on their nationwide awareness campaign to highlight the GM corporate responsibility message.

Thursday, November 1, 2007

Wheeew, that is a big dome



OK, so Google came to us and wanted us to build an environment that would blow away their VIP guests at their annual Zeitgeist conference. We came up with a 90 foot diameter video dome. This was only for a one evening event, so it had to be amazing. We sent photographers and videographers to the ends of the Earth to capture the most amazing content that nature could dish up.

The video dome used 11 Christie S+20K projectors synchronized and blended through our servers. The surface was over 12,000 square feet, which is a screen just shy of an entire football field of solid video. This was the worlds largest, full surround video environment ever created. Chalk up another worlds first for the kids at Obscura.